Is Ben Carson's bestseller making him a contender?

  • 10 July 2015
  • NormanL
Is Ben Carson's bestseller making him a contender?

Political candidates like to write books. Lots of them. And this year's crop of GOP presidential contenders is no different. What is interesting to note, however, is that one Republican actually has a bestseller on his hands: Dr. Ben Carson...

 Carson’s book, One Nation, What We Can All Do to Save America's Future, has sold a whopping 362,813 hardcover copies to date, according to Nielsen BookScan, a service that tracks most bookstore sales. 

To compare: If you take the combined hardcover sales of every other book written by a current Republican presidential contender since 2010 and add them together, you only get 252,177. 

Carson’s dominance as an author has not necessarily translated to frontrunner status in the GOP presidential primaries, where he generally polls among the top cluster of candidates — at around 10% — but has not pulled away from the pack. 

The book’s success does, however, illustrate how Carson’s specialized brand of charisma, emphasis on personal biography, and proud defiance of political correctness appeals to the book-buying masses of the Republican base.

Looking down the list of candidate-authors, the only one who comes remotely close to Carson is former Gov. Mike Huckabee, whose "God, Guns, Grits, and Gravy" has sold almost 66,000 copies.

Does Dr. Carson's bestseller make him a contender? It certainly doesn't hurt. Carson was among the top-three finishers in the Response Action Network's presidential straw poll -- the largest grassroots poll of its kind in the country. 

 

 

Primary Image
Image of One Nation: What We Can All Do to Save America's Future
Manufacturer: Sentinel
Part Number: 98122X
Price: $15.00
Primary Image
Image of God, Guns, Grits, and Gravy
Manufacturer: St. Martin's Griffin
Part Number: 679597
Price: $15.99
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